Using social media & technology to promote specialty practice

Cirugia de Torax and the role of social media in the promotion of specialty practice.

“Using social media & technology to promote specialty practice” is the title of the abstract submitted (and accepted) for presentation at the American Academy of Nurse Practitioners (AANP) national conference in June 2012.  As part of this presentation, we will be talking about and presenting information about the Cirugia de Torax website and associated social media.  We will be presenting information about the evolution from the first post last spring, to the development of our first (and basic) Android app to more sophisticated applications such as the STS General database application.

We will also be presenting statistics – website visits, numbers of subscribers, numbers of applications downloaded, emails received as well as where our readers come from.  So I wanted to take a moment to thank everyone who has made this project a success;  to all of the surgeons and thoracic surgery specialists (nurse practitioners, physician’s assistants, nurses, etc.) that invited me into their operating rooms, made time in their schedules for interviews, phone calls, and answered my many emails.

Thank you to all of my readers – especially the medical / nursing students and patients out there that requested or suggested topics or articles.  (I never knew how fascinated we all are with RATS (robot-assisted thoracoscopic surgery) until I started receiving all of those emails.  So thank you for the gracious and generous feedback.

Lastly, if you are in Orlando, Florida area this June – I’d like to invite you to stop by and introduce yourself. (I’ll be posting more details as the date nears.)

K. Eckland

Update: 23 June 2012

27th AANP conference

Social Media Handouts – with information about Cirugia de Torax and other web blogs, websites, and social media by health care professionals (primarily nurse practitioners).

Author: K Eckland

World of Thoracic Surgery is a blog about the work, research, and practices of thoracic surgeons around the world. It includes case studies, [sometimes] dry research, interviews with thoracic surgeons along with patient perspectives, and feedback.

2 thoughts on “Using social media & technology to promote specialty practice”

  1. Hi cartagenasurgery,

    Really nice blog. your post Using social media & technology to promote specialty practice … is very interesting. Thanks for sharing.

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